Thursday, February 12, 2009

Random Fan Mail

Send it out. Do it now and do it often. Sending fan mail does nothing but good things. If you are an audience member and you really like what the artist makes, then let them know. You will feel great that you got to share your joy with the person that made you joyous. You will also probably get a reply from the writer thanking you for your kind words, which will make you even happier. You will feel special and, quite frankly, you will be special.

If you are the artist and you receive fan mail, it will often make your day (if not week). The fact that your work gets seen regularly may tell you that people enjoy it enough to keep coming back to it, but fan mail is a whole new level. Somebody took the time to tell you personally, in their own words, that your work is special and important. It gives you the drive to do more and work harder and make a product that is even better.

If you are both an artist and an audience member, fan mail can get you in contact with people who know what they are doing in the business. They may just be willing to help you out if they can. And, maybe, just maybe, you can find out that the artist you admire is an admirer of yours. You can start a friendship that can take you places you could never have gone before. Definitely worth a shot.

Fan mail also helps in the war against negativity. Whether the majority or the minority, negativity is always the most vocal group. That kind of weight can drag down an artist to the point of giving up. Hearing that not everybody thinks the way that those haters think sometimes is enough to just keep the artist going.

That's right. Fan mail can keep the thing you love from dying. If you love it, make it live. If you love it a lot, make it thrive. You can do both things with the same action. Just make sure that it is genuine. Don't send fan mail to try to get stuff for free. Don't send fan mail just to advertise your own stuff. Send fan mail because you are a fan of something and care about it that much.

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